tech, simplified.

Software started out as a rare commodity, something you’d buy in a shrink-wrapped box for hundreds of dollars. Competition, the internet, App Store, free open source software, and subscription models democratized software to a degree, making even professional software approachable priced—at least in the short term.

But that’s changing. After years of software getting cheaper, over the past decade software has gotten more expensive, fast. Three times faster than the average inflation rate, in fact.

Learn more from our study of 100 popular business tools’ pricing over the past decade in Capiche’s first blog post.

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