Wherein I Hope the Omni Group Leads the Future on Professional App Pricing Outside of the App Store

I just wrote up a piece on AppStorm about the Omni Group's new OmniKeyMaster, and how they're letting their App Store customers move to a direct license for upgrade discounts. It's an interesting move for a company that was quick to adapt to the App Store, yet still wants to offer traditional upgrade pricing.

I think it's an interesting development, one that — in my opinion — is hopeful for the future of pro apps. After all, Microsoft and Adobe seem to think subscriptions are the only way to go, and everyone can't subsidize their apps with hardware revenue like Apple can. I'd much rather see app upgrades come to the App Store, but Omni's move is a great one in the mean time.

Update: Well, that was short-lived, and the Omni Team has already had to pull the app. Here's my analysis on what this means for the App Store.

Continue reading at http://mac.appstorm.net/general/app-news/omnikeymaster-the-omni-groups-answer-to-the-app-stores-lack-of-upgrade-pricing/

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